Short tail keywords:
Short tail keywords consist of two three words. They also called the head keywords, for example online shoes
Long tail Keywords:
Long tail keyword consist of more than 3 words. For example Digital marketing courses in Pakistan. But they are much more specific than short tail keywords. They convey more message to the search engines.
Fresh keyword is newly search keyword (highly recent, trending). After some time, it become out
Ever green keywords
Ever green keywords are those, which remain relevant all the time. But the search volume fluctuate, but the extreme changes does not come all the time. “How to earn money online”
Product defining keywords
This type of keyword product specific keywords, that explain and describe about product, for example Adidas shoes.
Customer Target keywords
These are person target keyword, it create an imaginary profile to target audience.
Geo targeting Keywords:
These keywords are specific like city, state or country or area, for example Coffee shop in Gulberg Lahore.
Latent semantic indexing. These keywords are thematic keywords, which is mainly related to your Keyword. Coffee, coffee images, Coffee beans.
Intent targeting Keywords
When a user performs a Query, their intention fall into three categories: Market defines their keywords,
Some blogs only write for information. The user intent is to collect the information, he is not in a mood of buying and transition, for example, Best sneakers in 2023 (comparative analysis of the Shoes)
The user intent for buying Buy best shoes. He visit ecommerce websites.
In this intent, user want to actually buy the products, and select the shoes as well ready to transition So, he check out the best deals of Adidas shoes.